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Common Mistakes Sellers Make and How to Avoid Them - Part 2

N'Marie Crumbie, Team Leader

N'Marie has spent the last twenty-plus years learning everything there is to know about the real estate industry - from marketing to negotiation. ...

N'Marie has spent the last twenty-plus years learning everything there is to know about the real estate industry - from marketing to negotiation. ...

Feb 5 7 minutes read

Welcome to Common Seller Mistakes✨Part 2
6 - 10 Common Mistakes Sellers Make and How You Can Avoid Them

6. Seller Never Disclosed Their Needs and Goals to Their Agent

It's important you are open and upfront with your agent. We are here to make the process of selling your home smooth and enjoyable. We will help you get the most money for your home in the least amount of time. Before we begin we need to know your goals - when you need to move, how quickly you would like to put your house on the market, and what you need or are hoping to make from your home (your net.) 

After your home is on the market and we find a buyer, you and the buyer will agree on price and terms, then we will go to settlement. After paying closing costs and professional fees you will leave the settlement table with your net. In order for us to best prepare your home, we need to be informed of your goals and needs. Discussing your goals and needs will ensure we get you the most money on the sale of your home in a timely manner.

7. Seller Never Reviewed the Listing Agents Marketing Presentation

Approximately 60 -70% of sellers and buyers only interview one agent when looking to buy or sell. Before you choose an agent, it's important to interview many agents until you find one you feel comfortable working with. A few important things to know are their sales history, average days on market, list price-to-sales price ratio, and most importantly, what they are going to do to market your home. 

At GlocalHomes we go above and beyond to put together a custom marketing campaign for your home. Click here to see our marketing presentation and how we exceed our clients expectations.

8. Seller Never Determined a Pricing Strategy With Their Realtor

One of the most important elements of selling your home is: The Price! Pricing your home right is very critical. So how do we come up with a price for your home? Using a pricing strategy.  It's important to work with an experienced Realtor who knows the market and takes the time to research homes in your area in order to know how to properly price your home in the market. We get a pre-appraisal prior to listing your home then we develop a listing price using that number and other current market factors. 

Pricing too low and too high are very common mistakes. Too low and you miss out on money in your pocket. Too high and you get few to no offers, and well under asking price. Your real estate agent (hopefully us at GlocalHomes!) can help guide you on the sales in your area, latest trends, and the reality of what your home is worth. This will give you the best opportunity to get multiple offers and the absolute best price for your home.

The National Association of Realtors states that if the home is priced right, you should get 12-25 showings in the first two weeks, and for every 10 showings you should get one offer. If that's not happening by the end of the second week you and your Realtor need to adjust the price, and adjust it quickly. You want your house priced properly within the market so it's competitive among motivated buyers.

9. Seller Never Reviewed or Approved a Net Sheet

Your Realtor will give you a net sheet when you put your house on the market.  The net sheet will tell you what price the property will be listed for, any obligations you may have to take into account like a mortgage or a second mortgage, agent and professional fees, closing costs, taxes, transfer title, and buyer closing costs. This will give you the bottom line of what you're going to net at settlement. 

We provide our sellers net sheet options that vary depending on different listing prices we have discussed. It's important to review these net sheets and approve them with your agent so there is no confusion or surprises when it comes time to sell your home.

10. Seller Never Reviewed or Approved Their Agents Marketing Plan

It's important you choose an agent that takes the time to put together the best marketing plan for your home. Your Realtor should review how and where they will market your home. Are they going to expose your home to their local boards, nationally or globally? Do they have networks in other places across the globe to expose your home? Will they provide a video tour of your home? Are they up-to-date on digital content marketing? Find out what marketing services they provide.

At the GlocalHomes group we do things differently than the average Realtor. We put together a custom marketing plan for your home. Our marketing campaigns get 100's of potential home buyers interested in your home before it even hits the market. We exceed our clients expectations, and take great pride in delivering a high level of service. 

GlocalHomes you will receive premiere services, and the highest level of customer service available in Fountain Hills, Cave Creek, Scottsdale, Paradise Valley, Phoenix Metro Area, and your neck of the woods.

We believe in providing “service beyond the sale.” Working with our clients is about more than a closing a deal. It’s about guiding them through the major life event of buying or selling a home, and negotiating the best outcome. 

Download our helpful guide for things to consider when selling your house. 

We hope these common seller mistakes will help guide you on the sale of your home. Be sure to keep a look out on our blog page for Part 3 of our blog series; Common Mistakes Sellers Make and How You Can Avoid Them.

Listing your property with Glocal Homes will give your listing the ❤️ it deserves.

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Call: 480-719-0779 |  Email: [email protected]

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